News & Insights

1 out of 3 Taiwanese Has a Smart Watch/Bracelet as It Turns Out!

According to the study by Market Data Forecast , the global wearables (smart watches/bracelets) market is approximately $57.3 billion and is projected to grow by a CAGR of 18.7% during the period of 2020-2027. Can Taiwan catch up with this growth trend as well?
Kantar Taiwan joined hands with #LifePoints  to conduct a survey on 600 users or intended users of wearables aged 20 to 50 in Taiwan.
The survey results offer you…
- The penetration rate of smart wearables among consumers in Taiwan;
- The drivers for consumers in Taiwan to buy a smart wearable;
- The top 10 most/least popular features for smart wearable consumers in Taiwan;
- The desired price range of potential smart wearable consumers in Taiwan.
Welcome to leave your basic information and download the complete report! (Traditional Chinese Version Only) :
Download the report